Legal

Acceptable use policy

Last updated 7 October 2026About 3 minutes to read

This policy keeps the service fast and fair for every customer. It applies to keys bought with a plan and to AI agents that pay per call.

1. What is welcome

   Showing scores, fixtures, tables and briefings in your own products; using the data in articles, newsletters and social posts; giving it to your own AI assistant or chatbot.

2. Reselling the data

   You may not resell, sublicense or redistribute the raw data as a feed or a competing API, with or without changes.

3. Sharing keys

   A key is for your company and its own products. Do not publish it, share it with other companies or embed it where the public can read it.

4. Fair use of the service

   Do not try to get around usage limits, overload the service, or collect the data by any route other than the API and the AI endpoint.

5. Unlawful use

   Do not use the service for anything unlawful where you or your audience are, including presenting our facts as guarantees about future results.

6. If something goes wrong

   If we see use that breaks this policy, we contact you first where we can. We may pause or revoke a key that puts the service or other customers at risk.